How to Increase Your Contact Rate by 40%

Proven Strategies to Boost Your Contact Rate

Contact rate is the single most important metric in real estate prospecting. Our top users consistently achieve contact rates 40% higher than average by implementing these proven strategies.

1. Prioritize Phone Number Quality

Not all phone numbers in a skip trace report are equal. Focus on numbers with caller ID verification, mobile numbers over landlines, and recently verified numbers for the best results.

2. Optimize Your Calling Schedule

Timing matters tremendously. Our data shows the best contact rates occur Wednesday-Thursday from 4:00 PM to 7:00 PM, and Saturday from 10:00 AM to 2:00 PM. Avoid Monday mornings and Friday evenings when people are least likely to answer.

3. Use Multi-Channel Outreach

Don't rely solely on phone calls. Combine multiple channels: use phone calls as your primary method, text messages for follow-up, email for nurturing relationships, and direct mail to stand out from digital-only competitors.

4. Perfect Your Opening 10 Seconds

You have just 10 seconds to capture attention. Use this formula: greet them by name, state your purpose clearly, and ask a qualifying question to engage them in conversation.

5. Leverage Relative and Associate Data

When direct contact fails, reaching out through their network can be highly effective. SmartSkip provides comprehensive relative and associate information to expand your reach and find alternative contact paths.

6. Track and Analyze Your Results

Monitor your contact rate by time of day, contact rate by number type, and conversion rate by contact method. This data helps you refine your approach and focus on what works best. See how one investor used this approach in our case study.

7. Implement a Systematic Follow-Up Process

Most contacts require 5-7 touchpoints before closing a deal. Create a structured follow-up sequence: Day 1 initial call, Day 3 text message, Day 7 second call, Day 14 email, Day 21 third call, and Day 30 direct mail piece.

Put These Strategies to Work

Implementing even half of these strategies can significantly improve your contact rate. The key is consistency and tracking your results. SmartSkip provides all the data and tools you need to execute these strategies effectively. Check out our 10 essential skip tracing tips for more ways to improve your results. Ready to boost your contact rate? Start your free trial today.